Are you a professional content writer looking for value-bomb inspirations? Then start with these books today. Copywriting is an art that can fetch you a great deal of money. If you want to enhance your copywriting skills, then these books are a must-read. They help you dive deeper into the world of marketing and advertising. You will gain a better hold over how to use suitable words and influence the target audience like a pro. If you wish to make your copy click-worthy, then this blog is surely going to help you.
Have a look at these books and get them today!
Cashvertising by Drew Eric Whitman
This has to be on the top as it holds the secrets of Ad-agencies. You will get to learn various tips and tricks to make your copy persuasive enough. It shares over 50 untold secrets of the world of advertising and helps you create a fabulous copy. It helps you crack the click-worthy headline for your copy. The guidelines are to-the-point, achievable and practical. Order this one today and upscale your copywriting game.
#Anthology by Shreya Pattar
This one is an E-book written by the phenomenal Shreya Pattar. It is one of her 5 E-books and has been an absolute favourite among freelance content writers. Apart from sharing value-loaded advice for freelancers, it tells you how to write exceptional copies that actually brings in more traffics and leads. You need to have this in your collection if you wish to stay ahead of other copywriters.
Tested Advertising Methods by John Caples
Are you tired of your copies not bringing the much-coveted results? Then it is high time that you tweak your testing methods before finalising the copies. Your aim is to make the target audience buy the products and not just love the ad. You cannot simply assume that the copy is going to do well. The book tells you how to test your copy from all aspects while keeping in mind the intricacies of marketing and advertising.
How to Write a Good Advertising by Victor O. Schwab
If you are looking for a straightforward book on copywriting, then this has to be your go-to option. It explains how to nail your next copy in a few simple steps. You will also get various samples that you can choose and then use to create your own genuine advertising copy. The book aims at impacting the minds of your target audience using stimulating and expressive words. Get the book now if you want to create an ad that garners enhanced sales.
Want to make some breakthrough improvements in your copywriting skills? This book will help you out. Written by Eugene Schwartz, it is undeniably one of the best books on copywriting. If you have not read it yet, consider yourself a newbie in the copywriting industry. The book carries the minutest details and intricacies of copywriting.
In a Nutshell
The advertising industry is witnessing a great boom, and as a result, there is a HUGE demand for professional copywriters. If you want to stay ahead in the game, keep upskilling yourself and learn about all the latest trends of the industry. Read these books to understand consumer psychology and curate an advertising copy that sells like Cheesy Pizza!
A traveller at heart, writer by profession, Bidisha carries 5 years of experience in content writing. Her words give wings to brands, businesses and influencers and help them notch up their work to the next level. Writing is definitely her cup of tea, and she prefers sipping it now and then. When not writing, you will find her cooking and dancing.