Freelancing is a demanding career, especially when you are just starting. Finding clients, managing their expectations, and delivering quality content while managing your cash flow and ensuring you don’t get ripped off.
Planning to Hop into Content Writing as a Freelancer?
Here are a few of the biggest challenges freelancers face
Competition from Low-Cost Overseas Writers
It’s difficult to compete with writers from countries where the cost of living is lower. Clients often need content written within a short period. This can be difficult for someone working full-time, but it’s easier for freelancers. If you can offer your clients Same-Day or Next-Day delivery, they may be willing to pay more for slower delivery.
Moreover, you can’t compete on price with someone in a country where prices are much lower than in the U.S. Still; you can offer higher quality content that will convert better. So make sure your clients know that hiring you will result in high-quality copy that converts well with their audience, even if it costs more than outsourcing cheap overseas labour.
Tough to Get the First Client
It can be not easy to get your first client when freelancing. First, you have to build a reputation, and it’s hard to find work. Clients may not like how many clients you already have, or they might not want to pay what they think is an excessive salary. Even if the client offers you a contract and insists on paying in advance, it might be too risky.
Freelancing can be hard to get started on because it’s tough to find your first client. You have to market your skills and be persistent to land that first gig. Once you have a few clients, finding more work or setting up your website is easier. Freelancing allows you to work from home or wherever you want, so you can work when it works best for you. You also don’t have a boss telling you what to do all day, so there are more opportunities for creativity and self-expression.
The Painful Dedication
It can be difficult to maintain a work-life balance when you’re freelancing. The hours are always unpredictable, so it’s hard to plan your day around when you’ll work. It’s also difficult to find freelance jobs. There won’t be any ads for what you want to do in some cases, and you’ll have to create your job post. Many freelance projects only last a few months, so it can be difficult making enough money if the project is short-term and there aren’t more opportunities for insight.
Freelancers don’t get paid overtime wages or have time off, so they have less incentive to work more than 40 hours per week or take vacations as employees do.
Freelancers have to find their clients and build their networks. Freelancing is more difficult than a 9-5 content writing job because the employer can’t provide benefits like healthcare or a 401k. The only thing that freelancers receive is the payment, which isn’t enough to live on most of the time. They often have to pay for marketing materials, office space, and equipment. In addition, freelancing offers less stability because there’s no guaranteed paycheck every month like a 9-5 job.
Freelancers have to market themselves and build their networks. They are responsible for marketing and networking, rather than relying on an agency or company to find work. Freelancers might also have to spend more time on the job because they will be working around their other responsibilities.
With keen attention to detail and zeal to keep growing, Aum is a force to be reckoned with. Stepping into the world of content creation at an early age, he has helped countless clients elevate their brand image. Going the extra mile on every project is a habit of his, but when not working, you can find him binging on finance videos and making people laugh.